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Shanghai Business Media Online Article: The ABARO brand is thoughtful and proactive in creating value and is committed to providing current students with a pair of functional school shoes.
All children are unique. Due to different family backgrounds, some children face material shortages, which affects their basic needs for school. When the three founders of ABARO visited schools, especially those in rural areas, they saw many children going to school wearing broken shoes or barefoot.
It was heartbreaking to see the children still eager to learn even without school shoes. The three felt that they had the ability to help these children in need so that the children could go to school with dignity and confidence. , began to provide children with school shoes.
The founder of ABARO said with emotion, “We have always pursued educational fairness. Whether education is fair or not is related to the growth and happiness of every child. Therefore, educational fairness cannot ignore the provision of education for school students. The basic necessities for going to school, every child should wear suitable school shoes to go to school and enjoy a happy school life." <Read more here>
“Since then, we have had a vision: to produce a pair of school shoes that are practical, durable, and affordable for everyone.” The ABARO team brings forward-looking innovation and thoughtful thinking to the design and design of functional school shoes. In the process of manufacturing, the first waterproof school shoes called ABARO DryTech and personalized ABARO NameTech were launched.
"Malaysia has a rainy season all year round, which makes school shoes easy to get wet. ABARO DryTech waterproof school shoes are designed for this purpose. They play a waterproof role and always keep children's feet dry. In addition, since school shoes are all of the same style and color, Oolong incidents where students are easily confused about wearing the wrong shoes often happen, and it is also a headache for many parents. With ABARO NameTech personalized school shoes, creating unique school shoes for children can solve this problem, and children will never make mistakes again. Lost their school shoes.”
Each pair of shoes is not only a care for poor students, but also a bright beginning for a child. Teri further explained, "A brand is not only a business, but also an important manifestation of social responsibility for ecological development. The ABARO brand interprets the importance of social responsibility with practical actions, sending warmth to poor students and reducing the burden on families. burden."
“In the past, we mainly focused on wholesale business (B2B), distributing products to retailers, chain stores, dealers, etc. From 2015, we began to expand our business through large supermarkets (B2C) and e-commerce. Distribution channels."
Currently ABARO has more than 1,000 active dealers, including retailers, chain stores, large supermarkets, wholesalers, etc. Consumers can find ABARO products in cities, suburbs and even villages. Dealers and experienced their products, including online Shopee, Lazada & Tik Tok, can also easily purchase ABARO products. As the most forward-looking footwear brand in Malaysia, ABARO hopes to bring warmth to all Malaysian school students and change the future of students with actions. It actively provides pairs of functional school shoes online and offline so that students can feel at ease. go to school.
